When you design your custom pocket folders, do you really go all out with it? Many people make the mistake in taking the design lightly, resulting in simple, boring and worthless customized pocket folders. The fact that you want pocket folders custom-made means that you are using them for something special. This requires some more planning really. You want to plan every aspect of those pocket folders to go all out and make them effective at their job.
Let me list down all the important steps to properly design these pocket folders. Review each item below and you should ease in to deciding the right kinds of designs for your folder prints.
1. Determine the right goals and sub-goals –You may want to first determine the right goals and sub-goals for your pocket folder prints. A goal is a good solid point of reference as you develop a design for folders. Of course, it should not just be something like “to store certain materials”. If that were the case, then you will not need to design a custom folder of course.
Make sure that you actually specify something real and measurable as a goal for your pocket folders. Should they give a nice feeling about the content? Should it make things look official? Should it make things sound fun and inviting? Be precise, and set other sub-goals to. It will help a lot with the design process.
2. Review your possible content – Of course, you should also review the content that will be placed in your pocket folders. You do not want to mismatch the theme of your pocket folders with the content that will be stored within them. So make sure you confirm and project all the possible content that these custom pocket folders will have. This should help you maintain a good semblance if coherence with all your designs for pocket folders.
3. Know about your audiences – If you want for your pocket folders to be liked by readers, you have to know about your audiences as well. Knowing the specific colors, images and even the words that most attract them or interest them lets you pick the right key concepts and angles for your design. So explore what it is like to be your target audience. Be them, and know exactly what they want in pocket folder designs.
4. Get the right template – Now, before starting the design, make sure you get the right template. There are many different pocket configurations, sizes and shapes for pocket folders. Make sure that you choose the right template that is practical for use while at the same time being distinct and large enough to fit your idea for your designs.
5. Brainstorming properly – Using that template, you can then go to the next step that is brainstorming. Just sketch out a few of the main ideas that you already have, and then just start fleshing them out. Try to pick a couple that seems to be promising and solid. Use them to make your initial draft and sample design. Add in what you need for the content, and get some of the best initial images needed. Try to get at least 3-5 designs done.
6. Testing sample designs – With those sample designs, the next step would be to use them and test them. Show them to your colleagues at work, or to your friends and acquaintances that are within your target audience demographic. Ask them about your designs and see what they like best and why. If possible also ask them about the worst and why they got turned off by them. Record all this as a part of you guide to finalizing the layout.
7. Optimizing designs for final printing – Finally, after testing, there should be a clear winner already. The final step would be to optimize these designs for pocket folder printing. Try to cut down and be as concise as you possible can on the text content. Make sure that all images are in high resolution, and of course make sure that you are exporting to the right draft format.
With that you will now have a good pocket folder design that is professionally thought of and rendered. Just review and refine these steps to fit your style of pocket folder printing.
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